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Personal Branding: Personal Brand Building | Fame & Success!
Grow Your Personal Brand with a Global Brand Manager with Fortune 100 Experience & an MBA from the #1 Branding School
Created by Dekker Fraser, MBA, offered on Udemy
bestcourses score™
Student feedback
5.8/10To make sure that we score courses properly, we pay a lot of attention to the reviews students leave on courses and how many students are taking a course in the first place. This course has a total of 8875 students which left 58 reviews at an average rating of 4, which is average.
Course length
9/10We analyze course length to see if courses cover all important aspects of a topic, taking into account how long the course is compared to the category average. This course has a length of 1 hours 55 minutes, which is pretty short. This might not be a bad thing, but we've found that longer courses are often more detailed & comprehensive. The average course length for this entire category is 2 hours 16 minutes.
Overall score
6.1/10This course currently has a bestcourses score of 6.1/10, which makes it an average course. Overall, there are probably better courses available for this topic on our platform.
Description
This is the definitive course on personal branding. My name is Dekker Fraser and I was a Global Brand Manager for Sony PlayStation.
I have over 100,000 students on Udemy and I was a VP of Marketing for a Google accelerator startup. I was a college marketing instructor, and I studied brand management at the #1 business school for marketing. This is where the father of marketing himself, Philip Kotler, teaches.
I ran a massive, multi-million dollar global branding campaign, and I had my brand reviewed by the #1 influencer on YouTube. I also coached people on their personal branding and marketing.
This course teaches you how to develop a personal brand. It’s based on my personal experience in brand management, research from Harvard and Stanford, and concrete case studies in personal branding. What makes this personal branding course unique is the combination of all of these: the direct experience of a global brand manager for world-class brands and startups, the highest levels of academic business school research, and anecdotal case studies on successful personal branding.
I’m giving you the strategies, tactics, and nitty gritty executional details of building your personal brand. I’m also gonna throw in some quick brand building hacks.
Personal Branding
Personal Brand Building Hacks
Personal Branding Tactics
Personal Branding Strategies
Personal Branding Execution Details
MBA Level Brand Planning
Let’s get branding!
Sincerely,
Dekker Fraser, MBA
Your Personal Branding Instructor
What you will learn
- Personal Branding
- Branding
- Influencer Marketing
- Brand Management
Requirements
- None